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As one of the 4Ps of marketing, price can also be used as a marketing strategy like promotion and channel. However, price is also a double-edged sword, which can be used to defend and stab the enemy, but it will also hurt yourself if it is not used properly. It is the so-called success and failure.

The bounden duty of a salesperson is to sell products, win profits for the company and improve his life. For this vocation, salespeople from all walks of life try their best, and some even do anything. But in the end, many salespeople still feel that this industry is difficult to do and the pressure is high.

There are two retail stores on the street. The stalls are adjacent and of the same area. A year later, a made money to buy a car, but B was still unable to buy a car. Why? Originally, B sells cheap goods. Although there are many customers and many products sold, it basically doesn't make money. While a sells large manufacturers and imported goods. The price is a little higher and there are fewer customers, but the effect is very good and the profit is relatively high.