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The 2020 marketing work summary and new product and new policy publicity and Implementation Conference of Liaoning, Inner Mongolia, Hebei and Henan were grandly held

On September 4, 2020, the marketing work summary and new product and new policy publicity and Implementation Conference of JINDA Shengyuan group in 2020 was grandly held at the group headquarters - the joint growth plan of JINDA Shengyuan group's core agents in Liaoning, Inner Mongolia, Hebei and Henan, attended by nearly 400 representatives of core agents in Liaoning, Inner Mongolia, Hebei and Henan. The conference had an obvious effect, brought a rich wealth feast to the agents, and enhanced the confidence of manufacturers to deal with the market together. The keynote speakers of the meeting were fan Xiaojun, executive deputy general manager of Tianjin Shengyuan group, Zhou Qikai, assistant general manager, and Xu Yanbin, general manager of the marketing company. The meeting was presided over by Li zheji, marketing director of the marketing company.

Training meeting site

 

At the beginning of the meeting, fan Xiaojun, executive deputy general manager of the group, delivered a speech, expressed warm welcome and sincere thanks to the agents from afar, and conducted training on the growth plan of core agents and new service marketing. President Fan said that in 2020, the market capacity of agricultural materials products has exceeded demand, and we will gradually shift from the original product competition, capital competition, channel competition and price competition to model competition. In the rapidly changing agricultural materials industry, the terminal market will show a phenomenon of 1-6-3. 10% will become large farms or industrialization bases, 60% will be large farmers of appropriate scale, and 30% will be retail investors. Retail investors will exist for a long time. How do manufacturers grow together? How can agents stand out in the highly competitive agricultural materials industry? Through this training and learning, the enterprise will help the core agents make growth plans. Mr. Fan also asked how to make good use of wechat to assist marketing? How to find customer base? Professional analysis and on-site Q & A on how to better carry out information dissemination, wechat group marketing and circle of friends promotion skills.

 Group executive deputy general manager fan Xiaojun training site

Zhou Qikai, assistant to the general manager of the group, trained on the product strategy in 2021. President Zhou said that on the premise of green development, "ecology" has become the norm. JINDA Shengyuan group has integrated the concept of green development into the product development plan. In 2021, the products will be comprehensively upgraded. The five in one super energy chelating agent of mineral fulvic acid and the multi-element chelating agent of activated humic acid will chelate Hefei, Mineral source fulvic acid shaped ion fertilizer, activated humic acid full ion fertilizer and double complex ecological fertilizer products will stand out with hard core strength and become a powerful weapon for enterprises to base themselves on the market and improve their share.

Group general manager assistant Zhou Qikai training site

Xu Yanbin, general manager of the marketing company, publicized and implemented the agent marketing policy in 2021. General manager Xu said that the horn of charge in 2021 has sounded and the battle drum of decisive victory has been sounded. We should wait for the day and move forward steadily. He hoped that all agents would constantly innovate their business thinking, actively explore the market and remain invincible in the fierce market competition. President Xu explained the marketing policies of vice president, executive director, director and member of plant nutrition and Marketing Association of JINDA Shengyuan group, and explained in detail the evaluation criteria and treatment of elite customers of agents, gold customers and excellent customers.

Xu Yanbin, general manager of marketing company, training site

During this period, the advanced representative agents in 2020 gave a speech. They expressed gratitude to JINDA Shengyuan group and believed that JINDA Shengyuan group would deposit money in the company. They were assured that they would continue to work together with the company in 2021 to share a win-win situation!

Song Haijun, general manager of Weinong Agricultural Materials Co., Ltd. in Kaiyuan city, Liaoning Province and vice president of JINDA Shengyuan plant nutrition and Marketing Association, made a speech

Du Liyan, general manager of Hebei Luanxian Lifeng Agricultural Materials Service Co., Ltd. and executive director of JINDA Shengyuan plant nutrition and Marketing Association, made a speech

Ma Changbo, general manager of Baokang Hongfa seed distribution office and executive director of Tianjin Shengyuan plant nutrition and Marketing Association, Tongliao Kezuo Middle Banner, Inner Mongolia, made a speech

Li zheji, marketing director of the marketing company, presided over the meeting

The two-day meeting and training schedule is close, the company's strategy is clear and the goal is clear. The core agents of JINDA Shengyuan group are full of confidence. We believe that with the joint efforts of manufacturers, we will certainly achieve impressive performance and achieve a win-win situation in 2021.

Group photo